social media

SELFIE! SAY IT THREE TIMES FAST now: selfie, selfie, selfie. Kinda’ makes you giggle, doesn’t it? Maybe that’s why the general media went over the top reporting Oxford Dictionaries’ announcement this week that this cute ‘lil term took Word of the Year honors. Heck, it gave everyone a great chance to say selfie selfie selfie […]


COOKIES! THIS WEEK’S COOKIE TOSS-UP gives a a big win to Oreo and a Dark Ages award to the Girl Scouts. In case you don’t follow advertising trends or perhaps fell into the minority who didn’t use social media throughout SuperBowl  XLVII, Oreo scored it big when it seized an opportunity to turn the game’s […]


Friends or Eyeballs?
25 January 2013

by tmartin on January 25, 2013

A FEW MONTHS AGO, I got an email that gave me pause. “Did you know Eggland is using you to promote itself on Facebook?” asked my correspondent. The Facebook story – so large it even spun off into a Hollywood movie – hardly needs retelling. Even the most marginally technical beings have heard about the […]

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HUH? YOU DON’T PIN?  You haven’t joined the throngs – somewhere between 11 million and 16 million people, depending on which rating service you believe – pinning and re-pinning their way across the web? You haven’t embraced social networking via “visual collections of things you love?” You haven’t encountered the big corkboard in the sky? I […]


Pope tweets Lent. Really?
22 Feb 2012

by tmartin on February 23, 2012

THE SPRING CYCLE BEGINS today as the Christian calendar marks Ash Wednesday, the beginning of the 40 days of Lent which lead up to Easter. I’m kind of a traditionalist and so my browser came to a screeching halt at this HuffPost headline: Pope Tweets Lent  Huh? The 84-year-old pontiff, Pope Benedict XVI, hardly has […]


If you don’t give it a try, you don’t know what will happen. That’s why I have to applaud the Town of Barnstable for taking a stab at something new. Or at least something new for this technically conservative region of the country. Earlier this month the town unveiled Barnstable iForum (, an interactive space […]


WHEN THIS SPIFFY white 2000 Cherokee Classic rolled off the assembly line, it didn’t dream that broadband, mobile, and online technologies would figure in its future. But without them, well, we wouldn’t have known its story. It all starts with a car-enthusiast friend who has a fondness for classic Cherokees. For fun, Enthusiast reads car […]


AM TRYING REALLY HARD to keep an open mind here. Know that applications often provide unexpected and greater benefits than first appear on the surface. But still … I don’t get it!!! I just don’t get the attraction of “location based social applications.” I’m talking about the suite of products that includes Foursquare, Gowalla, and […]


Twitter Tweet Tweet
March 08 2008

by tmartin on March 8, 2008

Here’s a secret – writers know that the column they write when they are feeling blocked and can’t write on deadline is called “I was just thinking…” Or something along those lines. It’s an idea that’s been around for a very long time. Probably since there have been writers and deadlines and the inevitable sense […]